To promote Victoria’s Secret athletic line, Victoria Sport, I produced a content campaign around their evergreen hashtag #TrainLikeAnAngel. The campaign was a months-long endeavor leading up to the Victoria’s Secret Fashion Show, where different super models were paired with popular fitness influencers to live stream workouts, participate in photo shoots, and promote their favorite Victoria Sport products.
Campaign imagery shot by Jason McDonald. Produced/art directed by me.
Tracy Anderson and Alessandra Ambrosio. Shot by Jason McDonald. Produced/art directed by me.
Adriana Lima for the Dogpound. Shot by Jason McDonald. Produced/art directed by me.
Stella Maxwell for Sky Ting Yoga. Shot by Jason McDonald. Produced/art directed by me.
Screenshot of Instgram Story from Jas Tookes’ workout with Tone It Up. Captured by me.